Journal
My writings about email & all other things I want to highlight that my friends and family are sick of hearing about (my mom will deny this).
A/B testing: Winback strategy
Let’s unpack A/B testing winback strategy & how to translate results into future strategy.
A/B testing: Channel
Let’s unpack A/B testing channels across email, push, and in-app messages & how to translate results into future strategy.
A/B testing: CTA
Let’s unpack A/B testing CTA’s within an email & how to translate results into future strategy.
A/B testing: image placement
Let’s unpack A/B testing image placement within an email & how to translate results into future strategy.